About NovaEra

A small studio with a global point of view.

We combine strategy, design, development, and motion to build websites that feel distinctive and work hard for the businesses behind them.

The people

Tom Lucas, Co-founder · Strategy and growth

Co-founder · Strategy and growth

Tom Lucas

Tom brings a business-first perspective shaped by his studies in marketing and professional sales at Indiana University. He focuses on clear positioning, strong client relationships, and digital work built to support growth.

Jacob Abraham, Co-founder · Design and technology

Co-founder · Design and technology

Jacob Abraham

Jacob studies Informatics and Finance at Indiana University and brings together technology, design, and business thinking. He focuses on thoughtful digital systems and user-centered experiences.

Eddie Sindelar, Web design · Client development

Web design · Client development

Eddie Sindelar

Eddie is a second-year Computer Engineering student at Indiana University, expecting to graduate in 2029. He is interested in opportunities that combine problem-solving, creativity, and teamwork to solve real-world challenges through innovative technology.

Last summer, Eddie worked as part of an IT team, gaining hands-on experience solving technical problems in a collaborative environment. He plans on continuing website design for clients across North and South America, translating their ideas into functional digital designs while strengthening his sales and communication skills.

Outside of technology, Eddie enjoys watching new films, playing lacrosse, and exploring digital music. He is always happy to connect with professionals and mentors in computer engineering, software development, AI, and related fields.

esindela@iu.edu

Principles

How we work.

  1. 01

    Clarity before spectacle

    Every visual decision should help people understand, trust, or act.

  2. 02

    Motion with purpose

    Interaction supports hierarchy and meaning instead of competing with it.

  3. 03

    Built for the real world

    Responsive, maintainable work matters as much as the first impression.